{"id":1269,"date":"2021-12-14T20:09:33","date_gmt":"2021-12-14T23:09:33","guid":{"rendered":"https:\/\/giornale.com.br\/ns\/?p=1269"},"modified":"2021-12-20T17:00:42","modified_gmt":"2021-12-20T20:00:42","slug":"pdv-mais-bonito-mais-vendedor","status":"publish","type":"post","link":"https:\/\/giornale.com.br\/ns\/pdv-mais-bonito-mais-vendedor\/","title":{"rendered":"PDV <br>mais bonito, <br>mais vendedor"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1269\" class=\"elementor elementor-1269\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5807d815 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5807d815\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-60ff384c\" data-id=\"60ff384c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c3cb75e elementor-widget elementor-widget-heading\" data-id=\"6c3cb75e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h4 class=\"elementor-heading-title elementor-size-default\">APOSTE EM VISUAL MERCHANDISING PARA FORTALECER AS VENDAS.<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-115fd204 link-training elementor-widget elementor-widget-text-editor\" data-id=\"115fd204\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Uma loja bonita, que atraia a aten\u00e7\u00e3o dos clientes para os produtos e contribua para o fechamento de muitos neg\u00f3cios. Esse \u00e9 o desejo de todos, n\u00e3o \u00e9 mesmo? Para ajud\u00e1-lo nesse desafio, foi promovido recentemente um treinamento de visual merchandising muito \u00fatil e esclarecedor, que tamb\u00e9m pode ser acessado pelo <a href=\"https:\/\/www.stihl-training.com\/login.php?target=cat_358239&amp;client_id=STIHL&amp;auth_stat=\">STIHL Training<\/a> \u2013 dispon\u00edvel somente em espanhol no momento. A seguir, alguns destaques desse importante conte\u00fado:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5fc1f2 elementor-widget elementor-widget-image\" data-id=\"1a5fc1f2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"313\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-1024x428.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-1024x428.png 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-300x125.png 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-768x321.png 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-1536x642.png 1536w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36-1568x655.png 1568w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.36.png 1670w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:41.8%;max-width:1670px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-752498b5 elementor-widget elementor-widget-text-editor\" data-id=\"752498b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Shopsystem:<\/strong> Amplia o efeito da marca com cores, formas e materiais. Capta a aten\u00e7\u00e3o do cliente com uma apresenta\u00e7\u00e3o de produtos em um design padronizado. O caixa STIHL, por exemplo, junto com os demais elementos do mobili\u00e1rio, transmite uma importante presen\u00e7a de marca.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14ee198c elementor-widget elementor-widget-image\" data-id=\"14ee198c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-1024x683.jpeg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-1024x683.jpeg 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-300x200.jpeg 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-768x512.jpeg 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-1536x1024.jpeg 1536w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-2048x1366.jpeg 2048w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Garage_Mischel_03000-1568x1046.jpeg 1568w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:66.68%;max-width:2500px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-783bf03 elementor-widget elementor-widget-text-editor\" data-id=\"783bf03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Localiza\u00e7\u00e3o e orienta\u00e7\u00e3o ao cliente:<\/strong> Contribui para uma boa experi\u00eancia do cliente, organizando os produtos dentro da loja pelas rotas e linhas de vis\u00e3o corretas. Na \u00e1rea principal, por exemplo, aumente gradualmente a altura de exposi\u00e7\u00e3o, levando em conta que o que est\u00e1 \u00e0 frente n\u00e3o pode cobrir a vista do que est\u00e1 atr\u00e1s.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-983e2ca elementor-widget elementor-widget-image\" data-id=\"983e2ca\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"354\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-1024x484.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-1024x484.png 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-300x142.png 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-768x363.png 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-1536x726.png 1536w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54-1568x741.png 1568w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.37.54.png 1680w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:47.26%;max-width:1680px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ec119d elementor-widget elementor-widget-text-editor\" data-id=\"2ec119d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Apresenta\u00e7\u00e3o do produto:<\/strong> A percep\u00e7\u00e3o do cliente sobre um item est\u00e1 ligada \u00e0 forma como ele \u00e9 apresentado. Lembre-se: aposte em estruturas claras, que transmitam transpar\u00eancia e emo\u00e7\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-80cb02a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80cb02a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d36095\" data-id=\"5d36095\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82e756f elementor-widget elementor-widget-image\" data-id=\"82e756f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"772\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.03.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.03.png 762w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.03-292x300.png 292w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:102.89%;max-width:762px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a9b574e\" data-id=\"a9b574e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34d995a elementor-widget elementor-widget-text-editor\" data-id=\"34d995a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Decora\u00e7\u00e3o e informa\u00e7\u00e3o:<\/strong> O objetivo \u00e9 atrair a aten\u00e7\u00e3o dos clientes, criando um desejo de conhecer melhor a loja. O uso de manequins, por exemplo, emociona e impulsiona as vendas de Equipamentos de Prote\u00e7\u00e3o Individual (EPI)<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5fb462 elementor-widget elementor-widget-image\" data-id=\"a5fb462\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"332\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-1024x453.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-1024x453.png 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-300x133.png 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-768x340.png 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-1536x680.png 1536w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12-1568x694.png 1568w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.12.png 1676w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:44.27%;max-width:1676px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9afc72 elementor-widget elementor-widget-text-editor\" data-id=\"a9afc72\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Atmosfera e ilumina\u00e7\u00e3o:<\/strong> Afeta a maneira como vemos as coisas e tamb\u00e9m influencia o estado de esp\u00edrito do cliente. O branco quente \u00e9 a melhor cor de luz para apresentar os produtos da STIHL.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12e6abf elementor-widget elementor-widget-image\" data-id=\"12e6abf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"352\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-1024x481.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-1024x481.png 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-300x141.png 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-768x361.png 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-1536x721.png 1536w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21-1568x736.png 1568w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-16-at-09.38.21.png 1678w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:46.96%;max-width:1678px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c23ca9e elementor-widget elementor-widget-text-editor\" data-id=\"c23ca9e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Zonas de conforto e servi\u00e7o:<\/strong> oficina, caixa, espa\u00e7o para caf\u00e9, banheiros: a limpeza e a organiza\u00e7\u00e3o s\u00e3o muito importantes. Os clientes devem conseguir entrar nessas \u00e1reas a qualquer momento.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7af0cc0\" data-id=\"7af0cc0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-441db56a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"441db56a\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-76303a1\" data-id=\"76303a1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49e1eb5b elementor-widget elementor-widget-image\" data-id=\"49e1eb5b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"295\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-02-300x295.jpeg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-02-300x295.jpeg 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-02-1024x1006.jpeg 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-02-768x755.jpeg 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-02.jpeg 1376w\" sizes=\"(max-width: 300px) 100vw, 300px\" style=\"width:100%;height:98.26%;max-width:1376px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-154e028e elementor-widget elementor-widget-text-editor\" data-id=\"154e028e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u201cSabemos que uma boa ambienta\u00e7\u00e3o e os cuidados com a padroniza\u00e7\u00e3o s\u00e3o fatores que influenciam na venda. Por isso, a STIHL conta com ferramentas de visual merchandising para auxiliar nessa \u00e1rea.\u201d<br \/><br \/><strong>T\u00e1ssia Canterle, Especialista de Mercado<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-39953a8b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39953a8b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5cb98a32\" data-id=\"5cb98a32\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4682ca2 elementor-aspect-ratio-169 elementor-widget elementor-widget-video\" data-id=\"4682ca2\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;-webkit-transform:translateZ(0);transform:translateZ(0)}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;left:0;width:100%;height:100%;-webkit-background-size:cover;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}<\/style>\t\t<div class=\"e-hosted-video elementor-wrapper elementor-fit-aspect-ratio elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/giornale.com.br\/src\/video-ed62-treinamento.mp4\" controls=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7cfa0c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7cfa0c3\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-0551ef2\" data-id=\"0551ef2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55f6925 elementor-widget elementor-widget-heading\" data-id=\"55f6925\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">POR QUE A EXPERI\u00caNCIA DO CLIENTE \u00c9 T\u00c3O IMPORTANTE?<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d73a8d elementor-widget elementor-widget-text-editor\" data-id=\"3d73a8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Somente em espanhol<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3b44adf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b44adf\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6514eafe\" data-id=\"6514eafe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1de0e635 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1de0e635\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.stihl-training.com\/login.php?target=cat_358239&#038;client_id=STIHL&#038;auth_stat=\" class=\"elementor-button-link elementor-button elementor-size-md elementor-animation-bob\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">ACESSE o treinamento no stihl training<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d485774 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3d485774\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2f716643\" data-id=\"2f716643\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42e896e0 elementor-widget elementor-widget-image\" data-id=\"42e896e0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"469\" src=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-03-1024x640.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-03-1024x640.jpg 1024w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-03-300x188.jpg 300w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-03-768x480.jpg 768w, https:\/\/giornale.com.br\/ns\/wp-content\/uploads\/2021\/09\/ns61-dentrodecasa-03.jpg 1280w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:62.5%;max-width:1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-54e3ccbc\" data-id=\"54e3ccbc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cd9a643 elementor-widget elementor-widget-heading\" data-id=\"1cd9a643\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">VOC\u00ca TEM ALGUMA PERGUNTA? ENTRE EM CONTATO!<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3a65e025 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a65e025\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-309e762a\" data-id=\"309e762a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-773726de elementor-widget elementor-widget-text-editor\" data-id=\"773726de\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>T\u00e1ssia Canterle<\/strong><br \/><a href=\"tel:+5551998450614\">+55 51 9984-50614<\/a> <a href=\"mailto:tassia.canterle@stihl.com.br\">tassia.canterle@stihl.com.br<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6620ceeb\" data-id=\"6620ceeb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b6a6d46 elementor-widget elementor-widget-text-editor\" data-id=\"5b6a6d46\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Raul Kriedte<\/strong><br \/><a href=\"tel:+5551992830273\">+55 51 99283-0273<\/a> <a href=\"mailto:raul.kriedte@stihl.com.br\">raul.kriedte@stihl.com.br<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3310c78a\" data-id=\"3310c78a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bdacdcf elementor-widget elementor-widget-text-editor\" data-id=\"7bdacdcf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Paulo Serpe<\/strong><br \/><a href=\"tel:+5551992886474\">+55 51 99288-6474<\/a> <a href=\"mailto:paulo.serpe@stihl.com.br\">paulo.serpe@stihl.com.br<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>APOSTE EM VISUAL MERCHANDISING PARA FORTALECER AS VENDAS. Uma loja bonita, que atraia a aten\u00e7\u00e3o dos clientes para os produtos e contribua para o fechamento de muitos neg\u00f3cios. Esse \u00e9 o desejo de todos, n\u00e3o \u00e9 mesmo? Para ajud\u00e1-lo nesse desafio, foi promovido recentemente um treinamento de visual merchandising muito \u00fatil e esclarecedor, que tamb\u00e9m&hellip; <a class=\"more-link\" href=\"https:\/\/giornale.com.br\/ns\/pdv-mais-bonito-mais-vendedor\/\">Continuar lendo <span class=\"screen-reader-text\">PDV <br \/>mais bonito, <br \/>mais vendedor<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1345,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[16],"_links":{"self":[{"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/posts\/1269"}],"collection":[{"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/comments?post=1269"}],"version-history":[{"count":27,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/posts\/1269\/revisions"}],"predecessor-version":[{"id":1645,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/posts\/1269\/revisions\/1645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/media\/1345"}],"wp:attachment":[{"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/media?parent=1269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/categories?post=1269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/giornale.com.br\/ns\/wp-json\/wp\/v2\/tags?post=1269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}